Promo video production
that sells.
Brand and product promos for launches, websites, ads and trade shows. Scripted, shot or animated, then cut down for every channel.
See the work
Urmet · product promoOne video.
Every channel.
Promo video production explains a launch, a product or a brand in under 2 minutes. We write it, shoot or animate it, and cut it down for your website, ads and stand.
Based in Braintree, Essex, working with brands across the UK. Projects start from £750, with a fixed quote before we begin.
Promos we’ve made.
Make the product
the hero.
A good promo starts with the product looking its best. We light it, move around it and show what it does, so buyers understand in seconds.
Every promo is planned shot by shot before the day, so you are not paying for reshoots.
- Studio and on-site shots
- Close ups that show the detail
- Landscape and vertical versions
- Website hero loops
Shot, animated or both.
Tap a video to play it with sound.
Shoot it
or animate it.
Physical products look best on camera, so we shoot them up close. Software, services and ideas are harder to point a camera at, so we animate them.
We write the script, design the scenes and add voiceover and music. Many promos mix both.
- Scripted and storyboarded
- Close ups for physical products
- Motion graphics for software
- Captioned for silent viewing
Why promos pay.
of people have been convinced to buy a product or service by watching a video.
Source: Wyzowl, State of Video Marketing 2026of video marketers say video has directly increased sales.
Source: Wyzowl, State of Video Marketing 2026of marketers say videos between 30 seconds and 2 minutes are the most effective.
Source: Wyzowl, State of Video Marketing 2026
Ready for
launch day.
A promo works hardest when it is everywhere at once: your site, ads, stand and sales emails.
Planning it as one campaign from the start keeps the message consistent and saves you paying for separate videos later.
- Product shown in real use
- Loops sized for stand screens
- Cut downs for social and ads
- One master, every format
From idea
to launch day.
Concept and script
We pitch ideas, write the script and storyboard it.
Shoot or animate
Live action for real products, animation for software.
Review rounds
Comment on the video itself, at the exact moment.
Every version
The master, plus cut downs for each channel.
The full stories.
What clients say about working with us.
“Fantastic in producing MoveGroove's new promo video, couldn't be happier. A great job, we won't hesitate to use again.”
“Fantastic in producing our new promo video, couldn't be happier. We gave some ideas, they produced a script. We won't hesitate to use again.”
“Outstanding in producing Excelerated Apps' promotional video. Creative, efficient and on time. Recommend to any organisation.”
“Extremely happy with our video, exactly what we wanted. Sam and the team were really helpful and professional throughout. Highly recommend.”
“A superb video that's perfect for our business. We're looking forward to working with you again, thank you!”
“So impressed, Sam went above and beyond and instantly grasped a complicated concept. Great value for money, very high quality. Highly recommend.”
Before you book.
The things people ask us first.
How much does a promo video cost?
Projects start from £750. You get a fixed quote before we start, based on length, shoot days and animation. See our video production page for more.
How long should a promo video be?
Usually 60 to 90 seconds for a website or launch, with 15 to 30 second cut downs for social and ads. We script to the shortest length that gets your message across.
What is the difference between a promo and an explainer?
A promo sells the brand or product and builds desire. An explainer video teaches how something works. We will tell you honestly which one your brief needs.
Should my promo video be shot or animated?
Shot when your product, place or people look good on camera. Animated when it is software or an idea. See our animation work and motion graphics.
Can you cut my promo down for social and ads?
Yes. We deliver the master plus shorter and vertical versions sized for each channel. See our ad video production page.
Do you make promo videos outside Essex?
Yes. We are based in Braintree, Essex, and shoot across the UK. Animated promos can be made from anywhere, with reviews done online.
Say it all in one video.
Book a free 20 minute call with Sam. Tell him what you’re launching and you’ll get a fixed quote.