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Social media advertising

Social media advertising
that works.

We make the videos and run your Meta, LinkedIn and TikTok ads for you. One team shoots it, targets it and reports on it.

See the work
A follower ad for Assured Heating on MetaAssured Heating · follower ad
Ads, run for you

Social media advertising
without the guesswork.

Social media advertising puts your business in front of the right people on Meta, LinkedIn and TikTok. The ad is only as good as the video inside it, so we make both.

We shoot the video, build the campaign, run it and report back in plain English. One team, with no hand-offs between a video company and an ads agency.

VideoScripted and shot by us, built for the feed.
CampaignsSet up, launched and tested on Meta, LinkedIn and TikTok.
ReportingA plain English report on what it brought in.
Sam setting up a camera rig with a teleprompter on a tripod before a shoot
Video made for ads

Ads start with
a great video.

Most ads fail because the video is weak. We script, shoot and edit every ad ourselves, so the hook lands in the first seconds.

One shoot gives you several cut downs, ready to test against each other.

  • One clear message
  • Shot on cinema cameras
  • Captioned for silent scrolling
  • Cut for every placement
See ad video production →
The work

Ads we’ve made.

Sam in profile holding a gimbal-mounted camera with a shotgun mic
Meta, LinkedIn and TikTok

Social media advertising
on the right platform.

Meta reaches local customers. LinkedIn reaches decision makers. TikTok reaches new audiences through short video.

We choose the mix that fits who you want to reach, then build each campaign for that platform.

  • Meta ads on Facebook and Instagram
  • LinkedIn ads for B2B
  • TikTok ads and Spark Ads
  • Audiences built around you
See TikTok video production →
The research

Why video ads work.

84%

of consumers want to see more videos from brands.

Source: Wyzowl, State of Video Marketing 2026
85%

of people have been convinced to buy a product or service by watching a video.

Source: Wyzowl, State of Video Marketing 2026
63%

would most like to learn about a product or service by watching a short video.

Source: Wyzowl, State of Video Marketing 2026
More ads

Follower ads in the feed.

More ads we’ve made. Tap a video to play it with sound.

Sam seated with a cinema camera rig on his lap, checking the setup before a shoot
Managed for you

We run it.
You get the enquiries.

You don’t learn an ads platform. We set up tracking, launch, test one ad against another and move the budget to what works.

As a video agency in Braintree, Essex, we also keep the creative fresh so your ads don’t wear out.

  • Tracking set up before launch
  • Ads tested against each other
  • Budget moved to what works
  • Plain English monthly report
See social media marketing →
How it works

From brief
to live ads.

01

Goal and audience

Who you want to reach and what to do.

02

Script and shoot

We write the ads and shoot in one session.

03

Launch and test

Tracking set up, ads launched and tested.

04

Report and improve

Monthly numbers, then better ads.

Google reviews

What clients say about their social.

★★★★★

“We've hit 3.2 million views on TikTok. Lots of inquiries, lots of engagement from football fans, exactly the people we wanted to reach.”

RP
Rob PerkinsFootball Law
★★★★★

“We've seen +8,000 follow our TikTok in 6 months.”

MC
Mel CookeFootball Law
★★★★★

“In two months I signed a £2.5k client from a single social post. Engagement through the roof, enquiries doubled, hired a full-time employee to keep up.”

SC
Sasha CoreSasha Core Beauty
★★★★★

“They built EE Wood a new website then managed our social. One short organic video hit 3.5k views. Highly recommend Sam and his team.”

RC
Rafal CzerwiakEE Wood
★★★★★

“Excellent professional service, a high quality website, photoshoot and video editing, all catered to our social media. Very pleased!”

SB
Steven Bird
★★★★★

“Fantastic marketing agency and a friendly team you can trust to handle your social media, marketing and online presence!”

KG
Ken Green
★★★★★ 5.0 from 38 Google reviews
Questions

Before you book.

The things people ask us first.

What is social media advertising?

Paid ads shown to chosen audiences on Facebook, Instagram, LinkedIn and TikTok. You reach people who don’t follow you yet, targeted by location, interests or job role. It works best when the ad is a good video.

Which platform is best for my business?

Meta suits local and consumer businesses. LinkedIn suits B2B. TikTok suits new, younger audiences. We recommend a mix after a short call. Many clients start with Meta and add others once the first ads work. Tell us who you want to reach.

Do you make the ad videos too?

Yes. We script, shoot and edit every ad ourselves, so the video and campaign are planned together. See our ad video production.

How much does social media advertising cost?

You get a fixed quote for our work before we start, and you set the ad budget paid to the platform. We recommend a starting budget based on your audience and goals. Nothing is committed to a platform without your say.

Can you run ads alongside my organic posts?

Yes. Our social media marketing and short form video feed the ads. The best organic videos often become the best ads.

How do I know the ads are working?

We set up tracking before launch and send a plain English report each month. See how it ran for Assured Heating.

Work with The Sequence

Put your videos in front of the right people.

Book a free 20 minute call with Sam. Tell him who you want to reach and you’ll get a fixed quote.

Free, no obligation. A 20 minute call with Sam. We’ll reply within 1 working day and never share your details.