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Landing pages

Landing pages
that convert.

Landing page design built around video. One clear page, one video that does the talking and one action for the visitor to take, tracked from first click to enquiry.

See the work
The Fluid video sales letter that sits at the top of a funnel pageFluid · video sales letter
Why video

Visitors decide fast.
Give them a reason to stay.

A good landing page design has one job: turn a visitor into an enquiry. We build the page around a video that explains your offer and asks for the next step.

Most visitors arrive from an ad, an email or a search and give a page a few seconds. A clear headline and a video that starts straight away give them a reason to stay.

One audienceThe page speaks to one type of visitor, not everyone.
One videoIt explains the offer and answers the doubts in a minute.
One buttonA single clear action, easy to find on a phone.
Sam threading a cable on a camera and teleprompter rig before a scripted shoot
The video

Shot for the page,
not repurposed.

We script and shoot the video for the exact spot it sits on: a sales video at the top, a short answer to a doubt or a testimonial near the button.

The script comes before the page, so the words, the video and the layout all say the same thing.

  • Scripted around your offer
  • Shot in a studio or on site
  • Captioned for silent viewing
  • Cut for page, ads and email
See video sales letters →
The work

Videos that sit on the page.

The research

Why video on the page pays.

85%

of video marketers say video has helped them generate leads.

Source: Wyzowl, State of Video Marketing 2026
82%

of video marketers say video has helped keep visitors on their website longer.

Source: Wyzowl, State of Video Marketing 2026
83%

of video marketers say video has directly increased sales.

Source: Wyzowl, State of Video Marketing 2026
Camera monitor showing a presenter framed in a kitchen showroom, the video that sits at the top of the page
The page

One page.
One clear action.

Landing page design is mostly about removing things. We keep the message short, put the video first and make the enquiry form easy to find.

Menus, side links and second offers pull attention away from the one action you want, so they stay off the page.

  • Fast loading, mobile first
  • Headline, video, proof, form
  • Reviews and testimonials in place
  • Built to match your website
See web design →
How it works

From brief
to live page.

01

Offer and audience

We agree who it is for and what it asks them to do.

02

Script and shoot

We write the video and shoot it, in a studio or on site.

03

Build and track

We build the page and track every click, play and enquiry.

04

Measure and improve

We read the results and test a better video or headline.

Sam smiling on a stadium seat beside a camera and teleprompter rig on a tripod on a shoot day
The shoot day

One shoot,
many cuts.

Shoot once and the same footage feeds the page, your ads and your emails. Each cut is trimmed to suit where it plays.

Tracking on every click, video play and enquiry shows which cut earns the most.

  • Page, ad and email versions
  • Short cuts for social
  • Plays and clicks tracked
  • Winning video gets reused
See analytics and tracking →
More videos

Funnel videos, start to finish.

More videos from the pages we build. Tap a video to play it with sound.

Case studies

Pages and funnels we've built.

Google reviews

What clients say about us.

★★★★★

“I used Sam & his team for a video shoot and I cannot thank them enough. Friendly team that put you at ease, and the content created is so valuable.”

SW
Seb Ward-Smith
★★★★★

“Extremely happy with our video, exactly what we wanted. Sam and the team were really helpful and professional throughout. Highly recommend.”

JW
Joseph Wakefield
★★★★★

“A great experience working with Sam and his team, we can't wait to start promoting our brand-new video. Many thanks!”

H
HawkesworthAppliance Testing
★★★★★

“We loved working with Sam and the team. They took the time to fully understand the project. Professional, creative and ambitious, look no further.”

MS
Matt SavvidesUrmet UK
★★★★★

“So impressed, Sam went above and beyond and instantly grasped a complicated concept. Great value for money, very high quality. Highly recommend.”

AC
Amy Cumbers
★★★★★

“A superb video that's perfect for our business. We're looking forward to working with you again, thank you!”

EF
Ella Field
★★★★★ 5.0 from 38 Google reviews
Questions

Before you book.

The things people ask us first.

What makes a good landing page design?

One audience, one offer and one action. The headline says what you do, a video shows it, proof backs it up and a simple form asks for the enquiry. Everything else is removed.

Why put video on a landing page?

A video explains your offer and answers doubts faster than text. We make the video as part of the page, from our video sales letters to short testimonials.

How long should a landing page video be?

Usually 30 seconds to 2 minutes, with captions for people on silent. A short answer to one doubt can be under a minute. A sales video carrying the whole offer can run longer.

Can you send ad traffic to the landing page?

Yes. We build pages to match your ads, including social media ads and Google Ads, so the message stays the same from click to enquiry.

How do you track landing page results?

We set up tracking for visits, video plays and enquiries, using GA4 and event tracking. Then we improve the page from real numbers.

How much does landing page design cost?

You get a fixed quote before we start, based on the page and the video it needs. We're based in Braintree, Essex, and work UK wide. Book a call and tell us what you're selling.

Work with The Sequence

Turn clicks into enquiries.

Book a free 20 minute call with Sam. Tell him what you're selling and you'll get a fixed quote.

Free, no obligation. A 20 minute call with Sam. We’ll reply within 1 working day and never share your details.