Marketing built around video.
Most Essex businesses end up with four suppliers who never speak: someone for the website, someone for social, someone for the ads and a videographer who turns up twice a year. We do all of it, and we build it around the one thing that actually moves people, which is seeing you and your work. Based in Braintree, working across Essex, from £995 a month.
The Sequence is a marketing agency in Essex, built around video. We plan and shoot the content, manage the social accounts, run the paid social, and build and look after the website. One team, one monthly rhythm, one invoice. We work with service businesses across Braintree, Chelmsford, Colchester and the rest of the county, and we are based in Black Notley, five minutes from Braintree town centre.
Here is what we do not do, so nobody wastes a call. We do not sell SEO retainers and we do not run Google Ads. If that is what you came for, we are the wrong agency and we will say so on the first call. What we are good at is making people want to work with you, then putting that in front of the right local people.
Four suppliers, or one team.
The usual setup is a web developer who has never met the person running the social, a social manager working from stock images because nobody booked a shoot, and an ads budget spent on whatever creative happened to exist. Nothing compounds, because nothing is connected.
We start with a shoot day. That one session gives the social accounts four to six weeks of content, gives the ads something worth putting money behind, and gives the website something better than a stock photo of a handshake. Then it repeats every month.
- One shoot, everything downstreamSocial, ads and the site all run off the same session.
- Scripted before we filmYou are never working out what to say with a camera pointed at you.
- We come to youFilmed at your place, anywhere in Essex, with no travel on the invoice.
- One invoice, one teamNo handoffs between four suppliers who have never spoken.
Three-month minimum, then rolling. Ad spend is separate and stays in your account.
- How much content you want each month
- Number of platforms managed
- Whether the website is in scope too
All your content, in front of the right local people.
Trust-building video, behind-the-scenes, your process and real client proof, all put in front of the local people who actually need you, through one low-cost follower ad. They see you, message you, and turn into enquiries.
One month, in five steps.
Plan
A call to work out what you sell, who buys it, and which of it is worth filming.
Shoot
One session at your place. Scripted in advance, teleprompter on the day.
Build
Cut, captioned and scheduled. Anything the site or the ads need comes out of the same session.
Distribute
Posted, plus a low-cost local ad putting the best of it in front of people nearby.
Review
We look at what actually brought enquiries and put next month behind that.
Over 6 million views on TikTok.
"It's reaching the audience and getting real brand awareness out there. Inquiries from football fans, exactly the people we wanted to reach. Highly recommend."
What it has actually done.
Views across TikTok and Instagram, plus 14,600 followers built from scratch, on no ad spend at all. Exactly the football fans they wanted.
"Real brand awareness, inquiries from the people we wanted to reach.", Rob Perkins
Read the case study£757 of ad spend turned into £6,760 of revenue from one ad, one DM flow and one piece of video. 100k views, 381 new local follows, 3 new clients.
Engagement rate on a specialist dental practice, roughly 10 times the usual 1%. 63,403 video views and 1,493 followers, all organic, with no boosting and no urgency copy. Filmed in the surgery across monthly sessions.
Read the case study
Meet Sam
I started out making video and kept running into the same thing: the work was good and nobody saw it. So the agency grew outwards from the camera, into the social, the ads and the websites, because those are the things that decide whether the video does anything. Ten years in, that is still how we work. When you book a call, you are talking to me.
An Essex agency, actually in Essex.
We are in Black Notley, on the southern edge of Braintree. That matters more than it sounds: a monthly shoot only works if getting to you is easy, and most of the agencies bidding for Essex work are quoting from London with travel and a day rate attached.
We film regularly across Braintree, Chelmsford, Colchester, Witham, Maldon and Halstead, and out toward Bocking, Great Notley, Coggeshall and Rayne.
Marketing agency questions.
Rated 5.0 across 38 reviews.
A pleasure to work with. They learnt each company's strengths quickly and produced very good videos to meet our objectives.
So impressed, Sam went above and beyond and instantly grasped a complicated concept. Great value for money, very high quality. Highly recommend.
Two days' animation training, we achieved so much and now use these skills at work. A great team, thoroughly enjoyed it. Highly recommended.
Outstanding in producing Excelerated Apps' promotional video. Creative, efficient and on time. Recommend to any organisation.
Very responsive to clients' requests, which is a great help!
Really great, professional service. They understood our requirements and came up with brilliant creative images for our calendar. Would use again.
Let's see if we're the right fit.
Book a free 20-minute call. I'll look at what you're doing now and give you a straight answer on whether we'd move the needle, and roughly what it would cost. If we're not right for it, I'll say so.