AI visibility · tracked weekly

Does AI recommend you?

When someone asks ChatGPT or Perplexity for what you sell, you are either in the answer or you are not. We ask those assistants the exact questions your customers ask, record whether you get named, and show you who gets named instead.

24Questions per business
3AI surfaces checked
WeeklyTracked, not one-off
From £150Quick check

An AI visibility audit tells you whether AI assistants recommend your business when someone asks for what you sell. We build a set of roughly 24 real customer questions, mostly unbranded, seeded from what people already search for. Then we put them to ChatGPT, Perplexity and Gemini and record 3 things: were you named, were you cited with a link, and who else came up.

The important part is that we track it weekly rather than screenshotting it once. AI answers are non-deterministic: ask the same question twice and you can get different businesses. A single screenshot proves nothing. A moving average over weeks is the only honest way to read it, and it is the only way to tell whether anything you changed actually worked.

We run this on ourselves first.

We built this because we wanted to know our own answer, and we have been running it against our own site every week since July. It is not a slide deck we bought in. It is a scan that fires 24 questions at 3 assistants, logs every answer and every source, and tracks 8 named competitors alongside us.

It has already caught something on our own site: our visibility on one assistant dropped sharply in mid-August and stayed down. That is exactly what the tool is for. A one-off audit would have missed it completely, because the week before looked fine.

  • 24 real customer questionsMostly unbranded, seeded from your Search Console data, not guessed.
  • Three assistants, official APIsChatGPT, Perplexity and Gemini. No scrapers, no dubious workarounds.
  • Tracked weeklyA moving average, because one screenshot of a non-deterministic answer proves nothing.
  • Competitors namedWe record who gets recommended on the questions where you do not.
  • Sources loggedEvery citation the assistant used, so you know what to go and become part of.
  • A 90-day planWhat to publish and where to get listed, based on what the answers actually cited.
Pricing
From £150 quick check

A quick check is £150 to £250 and tells you where you stand today. The full report is £600 to £1,200 and includes the competitor benchmark, the question set, the source analysis and a 90-day plan. Ongoing weekly tracking can be added to a retainer.

What moves the price
  • Quick check or full report
  • How many competitors to benchmark
  • Whether you want ongoing weekly tracking
Get your visibility checked
How it works

What we actually do.

01

Build the question set

Roughly 24 questions a real customer would ask, mostly unbranded, seeded from your Search Console data and local intent rather than guessed.

02

Run them weekly

Every question goes to ChatGPT, Perplexity and Gemini on a schedule. We log the full answer, whether you were named, whether you were cited, and every source used.

03

Track the competitors

We record which businesses do get recommended on the questions where you do not, so you know exactly who is taking the answer.

04

Find the pattern

Absence is never random. It is usually a whole topic or vertical you have no content for, and that shows up clearly once you have a few weeks of data.

05

Give you the plan

A 90-day plan of what to publish and where to get listed, based on the sources the assistants actually cited when they recommended someone else.

Built on real work

The same tracking we run on our own site.

300+
Urmet · Chelmsford

A door-entry and access-control manufacturer. We filmed on live development sites at Chelmer Waterside in Chelmsford and built an 80%-engagement library of over 300 marketing videos, a 10-minute flagship for YouTube plus dozens of social cuts.

Read the case study
7.3M
Football Law · Braintree

Views across TikTok and Instagram, plus 14,600 followers built from scratch, on no ad spend at all. Exactly the football fans they wanted.

"Real brand awareness, inquiries from the people we wanted to reach.", Rob Perkins

Read the case study
£2.5k
Sasha Core Beauty

A £2,500 client signed from a single social post. Enquiries doubled; she hired a full-time employee to keep up.

"Engagement through the roof, enquiries doubled.", Sasha Core

Read the case study
Recent work across Essex
The Sequence filming a client at a football stadium Filming on location in a manufacturing facility Filming a health and beauty client on location in Essex A studio shoot with a presenter on a green screen The Sequence team on a content shoot
Sam Martin, founder of The Sequence

Meet Sam

Founder & Creative Lead

I built this because a client asked whether ChatGPT recommended them and I did not have an honest way to answer. Most AI audits you can buy are a screenshot and a scare. This one runs every week, logs everything, and will happily tell you that nothing changed. That is the point. If I cannot show you the trend line, I am not going to charge you for the opinion.

The honest caveat

What this is not.

It is not a ranking. There is no league table inside ChatGPT, and anyone selling you a guaranteed position in an AI answer is selling something that does not exist. Ask the same question twice and you can get different businesses. That is why we track a moving average and talk about direction rather than a number.

It is also not a separate discipline. Google said plainly in May 2026 that there is no such thing as AI SEO, and llms.txt does nothing for AI Overviews. What actually gets you named is the same thing that always worked: being useful, clearly structured, and cited by other people. The audit tells you where you are not, and why.

BraintreeChelmsfordColchesterWithamMaldonBrentwoodEssex
FAQ

AI visibility questions.

It depends entirely on your market. For some businesses a meaningful number of buyers already start in ChatGPT rather than Google. For others it is still tiny. The audit answers that for you honestly, including telling you if it does not matter much in your sector yet. We would rather say that than sell you a retainer you do not need.
An SEO audit looks at your site. This looks at what the assistants say about you, which is often driven by sources you do not control: directories, review sites, press, YouTube and other people writing about you. The fixes are frequently off your own site entirely.
No, and neither can anyone else. There is no ranking to buy or position to guarantee. What we can do is show you the questions where you are absent, who is being named instead, and which sources those answers came from, then help you become one of them.
Because a single run is noise. AI answers vary run to run for the same question. We have watched our own score move several points week to week with nothing changed. Only a tracked average over time tells you anything true, and only a tracked average can prove whether a change you made worked.
ChatGPT, Perplexity and Gemini, using official APIs rather than scrapers. Perplexity and ChatGPT are the most stable to track. Gemini rate-limits on the free tier, so its data is thinner and we say so rather than quietly dropping it.
The full question set with your result on each, the competitors named where you were not, the sources those answers cited, a trend line once a few weeks have run, and a 90-day plan of what to publish and where to get listed. Plain English, no jargon.
Reviews

Rated 5.0 across 38 reviews.

We've hit 3.2 million views on TikTok. Lots of inquiries, lots of engagement from football fans, exactly the people we wanted to reach.

Rob PerkinsFootball Law

They built EE Wood a new website then managed our social. One short organic video hit 3.5k views. Highly recommend Sam and his team.

Rafal CzerwiakEE Wood

Fantastic marketing agency and a friendly team you can trust to handle your social media, marketing and online presence!

Ken GreenKen Green

Excellent professional service, a high quality website, photoshoot and video editing, all catered to our social media. Very pleased!

Steven BirdSteven Bird

Great marketing agency with social media packages for all business types! Highly recommend!

Chloe RebeccaChloe Rebecca

Great dealing with Sam. No hassle. Good value. Efficient. Very happy to recommend.

Aqua WarehouseAqua Warehouse
Next step

Find out whether AI recommends you.

Book a free 20-minute call. Tell me what you sell and where, and I will run a handful of your real customer questions live on the call so you can see the answer for yourself.

Free, no obligation, a 20-minute call with Sam. No hard sell, no pitch deck. We’ll reply within one working day and never share your details.

Book a call → Free 20-min