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CEK Kitchens

Bespoke kitchens · Layer Marney, Colchester

A new showroom,
launched on
video.

We launched CEK Kitchens' new showroom with monthly video shoots, Instagram follower ads, a landing page and tracking, so homeowners could see the craft before they visited.

See how
Mikayla from CEK Kitchens talking to camera in the new showroomMikayla · in the showroom
ClientCEK Kitchens
WhereLayer Marney, Colchester
What we didVideo · Social · Ads · Landing page
+28%

Instagram followers, May to Sept

40

Reels posted in 3 months

1,801

Views on the best reel

Followers went from 699 (5 May) to 889 (28 Sep 2026), with follower ads running. About 40 reels posted since late June. Best reel: flex induction, 20 Aug, with 40% average watch through. Source: Metricool, Instagram @cekkitchens.

The brief

A bespoke kitchen maker.
A brand new showroom.

CEK Kitchens designs and builds bespoke kitchens in Essex. Its new showroom at Layer Marney, near Colchester, is open to homeowners who want to see the work in person. People had to know it was there, so we started with video, then built the page they land on.

What we did

Video first,
then a page to land on.

We started in June 2026 with a first shoot on 3 June. Within a month there were videos going out, ads behind them and a new page on cek.online.

01

Monthly shoots in the showroom

In June we shot 15 scripted videos with Mikayla, CEK's Projects Manager. In July we filmed her to camera in the showroom. In August a two camera shoot of a luxury kitchen gave us 137 cutaways and 23 stills.

02

Edited and posted for them

Every video is cut and captioned for Instagram, then posted by us. About 40 reels went out between late June and the end of September.

03

Follower ads from 26 June

Instagram follower ads started on 26 June, so the videos reached new people as well as the existing audience.

04

A landing page for the showroom

On 30 June cek.online went live as a page for homeowners, replacing a trade only site. It has an enquiry form and tracking, so we can see where visitors come from.

cek.online
The CEK Kitchens showroom landing page on cek.online, on desktop
9:41
The CEK Kitchens landing page on a phone
The website

The showroom,
on one page.

  • Built for homeownersIt replaced a trade only site on 30 June 2026, with the new showroom at the centre.
  • Book a visit, everywhereA book a visit button in the header and through the page, plus the phone number.
  • An enquiry formA short form for anyone who wants to get in touch.
  • Tracking from the startSet up so we can see where visitors come from.
The work

From the showroom to the feed.

Mikayla on camera, the kitchens up close and the page they lead to. Tap a video to play it with sound.

A lit stone shelf and tap, from the August two camera shootAugust shoot
The CEK Kitchens showroom page on cek.onlineLanding page
Along the way

What Daniel sent us.

Straight from our project chat.

DDaniel

That's amazing and looking forward to seeing the outcome

DDaniel

Love that! Let's progress with that asap

DDaniel

Looks really good

About the project

A little more detail.

What went into the work, and where to find out more.

What did The Sequence do for CEK Kitchens?

Monthly video shoots in the showroom, editing and posting to Instagram, Instagram follower ads, and a new landing page on cek.online with an enquiry form and tracking.

How did the Instagram account do?

Followers went from 699 on 5 May to 889 on 28 Sep 2026, up 28% with follower ads running. About 40 reels were posted from late June, and the best reel, on flex induction, reached 1,801 views with 40% average watch through.

Can I find out more about the services?

See our social media management and video production, or book a call with Sam below.

Work with The Sequence

You do what you do best.
We’ll take care of the content.

Book a free 20 minute call. Tell Sam about your business and he’ll show you what we’d do, with a clear monthly price.

Free, no obligation. A 20 minute call with Sam. We’ll reply within 1 working day and never share your details.

MikaylaProjects Manager, CEK Kitchens